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Something’s gotta give in Europe


The glitz of the Geneva motor show

March 15, 2007, 6.30am. There’s a darker side to the glitz of the Geneva motor show, as manufacturers vie to attract visitors with more models than ever.

However, “something has to give in Europe,” warned Swiss commercial giant UBS as the show began.

“The market is split between too many manufacturers with excessive product and powertrain proliferation.”


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