Article Search


Dodge tempts sports car fans


Coming to a Dodge dealer near you?

Well not yet, but let’s hope so.

Meet the Dodge Demon concept sports car, a vehicle the DaimlerChrysler subsidiary describes as a “roadster with an attitude.”

Power for the Demon comes from a 2.4-litre four-cylinder engine developing 128kW of maximum power and peak torque of 224Nm.

The gearbox is a six-speed manual which drives the correct set of wheels – the rear ones.
There’s no word yet on whether the Demon will reach production, but previous Chrysler Group show cars like the PT Cruiser and Crossfire have.

Dodge doesn’t stint on the self-praise in its announcement of this nifty newcomer.
It says it’s “compact, nimble…a perfect balance of classic sports car proportion and simplicity blended with modern design and performance.”

The Demon will step out in public for the first time at next month’s Geneva Motor Show in Switzerland.

“While the iconic Dodge Viper is a dream car for many, the Dodge Demon is designed to be an attainable dream car,” says its chief designer, Jae Chung. “The exterior design is simple yet bold, featuring an energetic combination of curves and intersecting planes.”

The body’s main character line flows up and over the front wheel, then drops diagonally to an angular colour-keyed vent on the rear fender that directs cooling air to the rear brakes.
Similarly, the compound rear fender surface curves up and over the rear wheel, sweeping into a broad diagonal plane extending to the taillight.

The body’s rear surface is divided into three planes with two chamfered outboard planes, dominated by long, tapering trapezoidal taillights which have translucent red inset lenses that surround LED reversing lights.

Dodge’s signature crosshair grille is mounted in a menacing, trapezoidal opening.
Set into elongated angled triangles, the projector headlights, delineated by bright rings, are set into black chrome bezels, giving the front end mean-looking eyes that accentuate the grille opening.

The bonnet is front-hinged, in true sports car fashion. The 19-inch, spoked, brushed aluminium wheels are set into assertive, asymmetrical openings that reprise what Chung calls the body’s “playful combination of curves and planes.”

“In the manner of timeless British sports cars, the interior of the Dodge Demon is purposely functional, not frivolous,” says interior design boss Dan Zimmermann. “Everything relating to the driving experience is emphasised, while that which is not is made visually secondary.
“The instrument panel, for example, is familiar, yet modern. Everything you really need – the gauges, circular AC outlets, radio – is encapsulated in a cross-car brushed aluminium bezel that also accentuates the width of the cabin.”

The floor console is deliberately not a part of, or attached to, the instrument panel.
The upper portion of the instrument panel, including the cluster brow, is accented by a stitched seam with contrasting silver thread.

The three-spoke steering wheel’s rim is brushed aluminum on the inside, complemented with stitched vinyl on the outer edge.
The four-gauge instrument cluster features classic white-on-black dials with graphics inspired by sports watches.

The Demon’s seats have contoured bolsters that are just high enough to provide support when cornering, yet don’t hinder ingress or egress. Set in exposed low-gloss carbon fibre shells, the black seats with integral head restraints feature inserts of textured fabric. Individual brushed aluminium and carbon fibre rollbars are positioned directly behind the bucket seats.

Would we like Dodge to build the Demon? Of course.

Auto Trader New Zealand