Suzuki owners are the most satisfied motorists in New Zealand, according to a recent independent survey.
The Japanese brand has come out on top of a nationwide survey by Canstar Blue New Zealand, a customer research and ratings business with the core purpose of helping consumers make better purchasing decisions.
Not only was Suzuki the overall winner in the satisfaction survey but was also the only brand in the top nine franchises to score a five star rating in all six categories surveyed.
New Zealand buyers were questioned on the level of owner satisfaction in a survey where car buyers were asked to rank major car brands. The criteria included value for money, point of sale service, after sale service, reliability, performance and overall satisfaction.
In other results, Ford, Kia and Mazda each received a four-star rating, while Holden, Honda, Mitsubishi, Nissan and Toyota all scored a three-star rating.
“Suzuki is to be congratulated for its performance,” said Derek Bonnar, the general manager of Canstar New Zealand. “With cars like the Swift, Suzuki is making small cars both affordable and attractive to a wide audience.”
He said Suzuki had performed extremely well, and had achieved an outstanding result in what was a great endorsement of the brand.
Gary Collins, general manager of automobile marketing for Suzuki New Zealand, said, “It is gratifying that we have surged ahead of the competition and particularly pleasing Suzuki achieved a five star classification across the board. This confirms Suzuki owners have high overall satisfaction and is a credit to our dealer network.”
“The award comes within months of Suzuki topping the Roy Morgan owner satisfaction award in New Zealand for the third successive year,” he said.
The Canstar Blue car brand survey questioned consumers who had purchased a new car from a dealership in the last three years, and has a margin of error of plus or minus 4%.
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