Just before its 100th birthday, Suzuki has clocked up 40 million sales worldwide
Suzuki says it has sold more than 40 million cars globally since 1955, with more than half of this number sold in markets outside its home of Japan.
The 40 million barrier was broken just before Suzuki was due to celebrate its 100th birthday in October 2009.
Michio Suzuki formed the Suzuki Loom Company in 1909, and the manufacturer became a major builder of motorcycles before diversifying into automobiles 54 years ago.
Suzuki also began producing marine outboard motors in 1965, pre-fabricated houses in 1974, general purpose engines in 1980 and All Terrain Vehicles (ATVs) in 1982.
Today Suzuki cars are sold in 193 countries, including New Zealand, where it is one of the fastest growing brands.
The local lineup includes the latest generation Swift hatchback, which has been a top-selling small car since its introduction here in 2005 and is now made in seven countries.
Three production bases were established in Japan but the company now also builds cars in 15 plants in 14 other countries, including Indonesia, Hungary and India.
“The milestone reflects Suzuki’s strength in global vehicle markets. New Zealand is proud to have played a small part in the landmark 40 million sales,” said Tom Peck, General Manager of Marketing for Suzuki New Zealand Ltd.
Included in the total are ten million Alto hatchbacks, 2.6 million Grand Vitaras, and more than one million current model Swifts.
Last year Suzuki sold 2.3 million cars globally, including 315,000 units in Europe even though general trading conditions were difficult. World motorcycle sales reached 3.4 million units last year.
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