Avenger arrival part of new Chrysler growth plan
Avenger arrival part of ‘new’ Chrysler growth plan
July 2, 2007, 10am. Chrysler group’s ever expanding local range – the Dodge Avenger (pictured) arrives next month – is in line with the company’s aim of reducing its reliance on North American sales.
Recently severed from Daimler, the company is re-inventing itself and plans to open 100 more dealerships in established offshore markets.
Currently, about eight percent of total sales are outside North America.
The Avenger’s styling is supposed to recall the Dodge Charger muscle car and Chrysler
believes it will “inject flair and attitude” into the mid-size segment that it says is “dominated by conservative cars that mostly look alike”.
The Avenger will be the third Dodge model to enter the New Zealand market in little more than a year.
Meanwhile, the largest Chrysler dealership in the Southern Hemisphere, Berwick Chrysler Jeep Dodge, has just opened in east Melbourne, Australia.
Economy label input closes in a month
July 2, 2007, 10am. Industry input on the proposed fuel economy labelling scheme closes on August 3 and the plan is to have it in place by the end of the year.
The aim is to provide consumers with comparative fuel consumption information at the point of sale and to influence buying decisions in favour of efficient vehicles
The label, on both new cars and used-imports, will be based on a star system.
An info sheet on the proposal is at www.eeca.govt.nz
Bigger no longer better
July 2, 2007, 10am. A Senate bill to raise US fuel economy mandates by 40 percent would force Detroit's Big Three to reduce sales of their profitable larger SUVs and pickups, perhaps by as much as 60 percent, industry analysts believe